Short answer

A WordPress website takes about 1 week for a simple starter site, about 2 weeks for a standard business site, 3 to 4 weeks for a larger site, and 3 to 5 weeks for a WooCommerce store. Slow feedback and late content are the most common causes of delay.

Typical build time by project size
ProjectTypical timeline
Starter site (few pages)About 1 week
Business site (multi-page)About 2 weeks
Growth site (more pages and features)3 to 4 weeks
WooCommerce store3 to 5 weeks

The stages of a WordPress build#

  1. 1Discovery: goals, pages, features and content are agreed in writing.
  2. 2Design: layouts for key pages are shared for your feedback.
  3. 3Development: the theme and pages are built in WordPress.
  4. 4Content and SEO: text, images, page titles, redirects and schema are added.
  5. 5Testing: mobile, speed, forms and browsers are checked.
  6. 6Launch: the site goes live, followed by a short round of fixes.

What slows a WordPress project down#

  • Content that arrives late or changes during the build.
  • Feedback rounds that take days to return.
  • New features added after the scope was agreed.
  • Waiting on domain, hosting or payment account access.

To keep a project on schedule, send your text and images up front and name one person who gives feedback. For budget on each size, see what a small business WordPress website costs, and for the checks to run on any agency, read how to choose a WordPress website design company. Our WordPress design and development service follows this process.

Frequently Asked Questions#

Frequently Asked Questions

Can a WordPress website be built in a week?

A simple starter site can, when the content is ready and feedback is quick. Larger sites and stores need more time.

Does the timeline include writing the content?

The build timeline assumes you supply the text and images. If we write or source content, agree that in the scope as it adds time.

Why do some agencies quote months?

Months-long timelines usually reflect larger scopes, custom features, or an agency running many projects at once. Ask for a milestone schedule in writing.